Leveling Up Breakfast.

TOPIT

Not your average breakfast.

CLIENT: Peachtree Foods is more than just a food company; it’s an experience. Through a commitment to meaningful innovation, leading-edge design, and diligent implementation, they create products that elevate the breakfast experience. Their offerings include on-demand pancake machines and luxurious honeys and jams.

CHALLENGE: Create a name, brand positioning, and visual identity for a new line of toppings and condiments. This new brand needed to appeal to the hospitality industry and help enhance the end-user experience.

SOLUTION: Our team led a vision-casting workshop with the client's leadership and product teams. The outcome was a comprehensive brand system—complete with messaging and a visual identity.

AGENCY SERVICES: Vision Casting, Brand Exploration, Messaging, Graphic Design

Colorful logo with the word "topit" in purple and teal letters, featuring a pink droplet beneath the letter "i."
Colorful collage of logos and patterns with the words "top it" in various colors and styles.
A round pink and gray sign for "toppit" mounted on a beige stone wall.
Back of a blue bus with an advertisement for fried chicken topped with chocolate sauce on the rear digital display and a digital route number 474 at the top.
Stationery, letterhead for Topit
Stationery, letterhead for Topit
Sttaionery, envelope for Topit. Marketing Collateral
Business cards on a white surface, one pink and one white, with the word 'topit' on the white card and contact information on the pink card.
Business cards on a white surface, one pink and one white, with the word 'topit' on the white card and contact information on the pink card.

Want to see more? Have a messy idea, or a big vision?

Let’s Talk.

No pressure. Just Potential.

Call Us: 225.266.9006